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Introducing the ALL NEW, Improved formulation of Shiseido's premier beauty supplement line - PUREWHITE. Now formulated to be more potent, with a new breakthrough natural ingredient that will promote a healthy, more beautiful YOU!

  • Purewhite W is a new product just released to the market on Feb.2011  to replace Purewhite EX.

  • Undoubtedly the best, and most effective beauty supplement there is today. This is a legitimate product of Shiseido Medical. Shiseido


  • Purewhite W contains a much more improved unique formulation that went through years of research and improvisation. Purewhite W contains a blend of natural ingredients, antioxidants, amino acids, vitamins and other key ingredients that promises to give you smooth, soft, translucent, luminous skin. These ingredients help restore skin damage caused by sun exposure and pollution.

What is NEW with Purewhite W?

Contains Wolfberry Extract (Lycium chinense) - popular now as the GOJI fruit, which is rich of natural macronutrients and phytochemicals that does not only promise a beautiful, healthy, youthful skin, but a healthier body as well.

Size : 270 tablets/bottle for 1 month consumption

Ingredients (dosage for every 9 tablets):

Wolfberry extract (1,500 mg, equivalent to 2,550 mg of Goji fruit), Astaxanthin (antioxidant), Haematococcus algae extract (a potent antioxidant), Glucosyl hesperidine 30 mg (a flavonoid, another natural antioxidant)

Vitamin C   1,000 mg, 25 mg pearl barley (a glutathione booster), Cellulose, Sucrose ester, Colorant, Thickening Agent, Vitamin B2, Vitamin B6, Vitamin E.



As in Purewhite EX, some benefits to expect with this new formulation are as follows:


  • Gives you smooth, soft, luminous and translucent skin


  • Prevents skin dryness

  • Prevents acne and pimples


  • Improves your skin texture


  • Tightens your pores


  • Regularizes sleeping habits


  • Regularizes monthly period


  • Prevents discomfort caused by PMS


  • Regularizes bowel movement

Recommended dosage:

For best and fast results, take (with water, juice, etc.) 6 tablets daily in 2-3 divided dosage before or after meals.